I have a decade of experience managing, producing and executing projects/programs, varying in scope and budget, in the marketing, events, creative and digital spaces.
- 5+ years working at agencies (Porter Novelli, Edelman, Medical Dynamics, Flag Communications, Freeman, Kyle Arnett)
- 6+ years working in non-profits and trade associations (4A’s, The TORCH Program, Ice Hockey In Harlem)
More On What I Do
Project Management and Production (Creative, Digital, Marketing) – my resume
- 8+ years of project management experience
- Scoping
- Budge Management (Burn Reports, Forecasting)
- Agile & Waterfall Methodologies
- Vendor Management
- Contract Negotiations
- QA
- Business Development
- Process Documentation
- Resource Management
- Account Management
- Client Relationships
- Remote Team Management
Events Management and Production – my resume
- 10+ years of event management, planning and production experience
- Experiential: Product & Service Launches, Recognitions & Awards, Film Festivals/Music Performances, Media/Press Events, Influencer Events, Movie Premieres
- Corporate/Fortune 500: Conferences, Conventions & Trade Show Exhibitions, Workshops & Training, Happy Hours/Black-Tie, Teambuilding Events
- Non-Profit/Education: Fundraisers (Galas, Poker Tournaments, Benefits, Golf Tournaments, Performances/Cabarets), Board Meetings, Info Sessions, Workshops & Training
- Social/Personal: Birthdays, Celebrations & Parties, Late-Night Events
- 6+ years of event marketing experience
Integrated Marketing Communications
- 8+ Years of Strategy Experience
- Audience Profile
- Research & Insights
- Multicultural Marketing
- Content Planning
- Corporate Communications
- Executive Visibility
- Employee Engagement
- Diversity Strategy & Inclusion Programming
- Partnerships & Sponsorships
- “Big Idea” campaign
- 6+ Years of Digital (Website, Social Media, Emails) Experience
- Content Development & Creation
- Community Planning & Management
- Web Management (HTML, WordPress, Squarespace)
- Wireframes
- Email Management (Real Magnet, Constant Contact, MailChimp)
- Analytics & Reporting (understanding)
- 4+ Years of Video Production Experience
- Script Development
- Production
- Location-Scouting
- Talent Management
- Contract/Vendor Negotiations
- 5+ Years of Public Relations Experience
- Media Strategy & Planning
- Media & Blogger Outreach
- Influencer Engagement
- Media Interview Training
- Material Development (press release, fact sheets, FAQs, pitches, etc)
I’m able to…
- Lead and motivate cross-functional teams in multiple time zones, managing projects from start to finish with success.
- Build consensus among all stakeholders, including C-suite, keeping projects on track and on budget.
- Prioritize and manage multiple concurrent projects in a fast-paced deadline driven environment.
- Adapt quickly to changes or work with ambiguity if needed.
- Identify and anticipate potential roadblocks or issues, and problem-solving effectively.
I’m skilled in…
- Creating and managing timelines, resource needs and budgets, always seeking to improve efficiencies.
- Managing the production of various types of materials including videos, toolkits, event collateral, signage, project books, digital banners, annual reports and presentations.
- Drafting, editing and proofreading materials including process documentations, FAQs, briefing notes, client correspondence, press releases, blog content, pitches, and fact sheets.
- Several tools including JIRA, Confluence, Smartsheet, Dropbox, Microsoft Office (Project, Word, Excel, PPT), Slack, Adobe (Acrobat, ID, PS, AI) and FileMakerPro
- Speaking, reading and writing in Spanish; French/German (beginner).
I’m knowledgeable in…
- Agile, scrum and waterfall project management methodologies
- Logistical aspects of event and live production
- Technical aspect of digital/web production
- A multitude of verticals including:
Lifestyle, Sports & Entertainment ● Education ● Consumer Products/CPG ● Travel & Hospitality ● Food & Beverage ● Retail ● Technology ● Pharma/Medical ● Health & Wellness ● Financial Services ● B2B ● Fashion & Footwear ● Start-Up
I continue to develop my skillset.
My employment highlights
- Proprietor / Marketing Consultant / Project Manager, JCVasq LLC (Formerly JCV Consulting) – May 2009 to Present
- Digital Content Specialist, Pantone – March 2020 to Present
- Digital Project Manager, Freeman – December 2019 to March 2020
- Marketing Consultant, IBM Watson Advertising – July to October 2019
- Marketing Communications Manager, The TORCH Program – May 2014 to February 2016
- Account Manager, Kyle Arnett – April 2014 to June 2015
- Publicity Team, New York Latino Film Festival – Seasonal 2008 to Present
- Additional Clients: Lend A Hand Uganda-USA, Timberland PRO, Lyrics2Literature, Taiwan Excellence Showcase, Jopwell
- US Account Manager (Remote), Flag Communications US – January to May 2019
- Clients: Apple, Nike, AT&T, Facebook
- Manager, Digital Productions (Marketing), 4A’s – July 2016 to November 2018
- Account Supervisor, Edelman – January 2013 to April 2014
- Clients: Cincinnati Children’s Hospital Medical Center and Toyota’s “Buckle Up For Life”, Time Warner Cable, Starbucks, Unilever, Georgia Pacific, The College Board, Association of Independent Colleges of Art and Design
- Account Executive, Porter Novelli – November 2009 to December 2012
- Clients: SOYJOY, Capital One, Timberland, Sony Computer Entertainment America, FDIC, Yahoo!, Merck, Bayer, HP, Coinstar
- AmericaShare Assistant, Micato Safaris – June to September 2009
- Special Events Assistant, Ice Hockey In Harlem – Summer 2008 and Summer 2009
- Event Producer, Syracuse University, Office of Student Life – September 2006 to May 2009
- Publication Assistant, Syracuse University, Office of Publications – September 2005 to May 2009